Video and TV Interview Tip


The Problem

Over-confidence. It can come across as arrogance.

Do's and Don'ts

DON'T appear arrogant.
DO soften your tone.


DO SCRIPT: Investment Manager: [Arrogant] We're really strong in the Far East tech sector, and we've got a team of multi-skilled specialists pouring over opportunities all the time.

DON'T SCRIPT: Investment Manager: [Genuine] Our investors seem to like our Far East tech sector skills, and we try hard to be competitive there.


Modesty builds trust, and that's what your audience wants.

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