Video and TV Interview Tip

Self-importance

The Problem

Self-importance. You could sound over-inflated.

Do's and Don'ts

DON'T make things sound better than they are.
DO use clear and concise explanation.

Transcriptions

DO SCRIPT: Investment Manager: [Trying to impress] We deliver the perfect mix of flexibility, scalability and ability to your company.

DON'T SCRIPT: Investment Manager: [Helpful] We're available 24 hours a day - our team is skilled enough to accommodate changes and provide excellent service.

Summary

Explain clearly without belittling those in the know.

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